Overview
partnrUP’s Self-Service plans are designed to give brands full control over their influencer marketing — powered by AI, automation, and scalable workflows.
Whether you're testing influencer marketing for the first time or scaling a high-volume program, each tier is built to support where you are today — and where you're going next.
What Is Self-Service?
Self-Service gives you everything you need to run influencer campaigns end-to-end inside the platform, including:
Discovering and vetting creators
Recruiting and messaging at scale
Managing campaigns, deliverables, and timelines
Tracking performance and ROI
Handling payments, contracts, and creator relationships
You stay in control, while partnrUP’s AI agents handle the operational workload behind the scenes.
Meet Your AI Team
partnrUP is powered by its internal team of AI agents:
Kyle: Identifies and vets creators that match your brand, audience, and campaign goals
Lilly: Recruits creators, sends outreach, and drives qualified applications
Aaron: Manages campaign execution, communication, and deliverables
As you move up tiers, these agents take on more responsibility — shifting your team from manual execution to automated scale.
Tier Progression & When to Upgrade
Choosing the right tier comes down to how much you want to automate, scale, and operationalize your influencer marketing.
Tier Transition | Upgrade When Your Business Looks Like This | Why It Makes Sense |
|---|---|---|
Free → Pro ($299/mo) | You are manually searching for creators, sending DMs/emails, or struggling to get creators into campaigns | Unlock AI-powered discovery (Kyle) and automated outreach (Lilly). AI Coordination Fee drops to 10% with the ability to manage an unlimited number of influencers. You move from manual work to fully automated sourcing, outreach, and execution. |
Pro → Growth ($699/mo) | You need to increase creator volume, need more customer support, and want the ability to run gifting campaigns. | Test gifting as a strategy, increase AI recruitment volume, and unlock deeper insights to optimize performance |
Growth → Enterprise (Custom pricing) | Influencer marketing is a core growth channel with large budgets, multiple teams, or complex workflows (~$25K+/month) | Unlock unlimited scale, custom workflows, multi-brand management, dedicated support, and maximum efficiency across your program |
Each tier is designed to reward scale. As your creator spend and campaign complexity increase, your operations become more efficient, and your cost structure improves.
What Actually Changes Between Tiers?
All tiers include access to the core platform — but what changes is how much is automated vs manual, and how much scale you can handle efficiently.
The biggest unlocks across tiers are:
AI-powered creator discovery and vetting
Automated recruitment and outreach
Campaign automation and coordination
Gifting and product seeding programs
Campaign scale (number of campaigns and creators)
Reporting depth and performance insights
Reduction in AI Coordination Fee.
AI Coordination Fee
A performance-based fee covering AI agents that coordinate campaign execution and creator management. This fee is only incurred upon payout to creators when they have completed their requirements satisfactorily.
Tier Breakdown
Free — Test and Validate
Best for brands exploring influencer marketing or running small, manual campaigns.
Includes:
Enable recruitment from our existing network of creators
Campaign briefs, timelines, and basic workflows
Manual creator sourcing and outreach
Campaign tracking and basic reporting
Contracts, agreements, and payment automation
Limitations:
No AI-powered creator discovery (Kyle)
No automated recruitment or outreach (Lilly)
No Gifting
Limited scale across campaigns and creators
This tier is best if you are testing influencer marketing or running low-volume campaigns with a hands-on approach.
Pro — Launch and Automate
Best for brands ready to run campaigns consistently and replace manual work with AI.
Includes everything in Free, plus:
Ability to run up to 3 campaigns simultaneously
AI-powered creator discovery and vetting
Automated creator recruitment and outreach
Automated outreach emailing and communication
Reduced AI Coordination Fee
At this tier:
Kyle finds creators for you
Lilly recruits and engages them
Upgrade to Pro when you want to eliminate manual recruitment, run campaigns more efficiently with AI, and increasing spend.
Growth — Scale and Optimize
Best for brands running multiple campaigns and scaling creator volume.
Includes everything in Pro, plus:
Ability to run up to 5 campaigns simultaneously
Increased AI recruitment volume (more creators sourced and invited)
Advanced audience insights and reporting
Priority support for faster execution
Ability to run Gifting Campaigns
At this tier, you are no longer just running campaigns — you are optimizing and scaling them.
Upgrade to Growth when:
You are managing multiple campaigns at once
You need more creators sourced consistently
Enterprise — Operate at Full Scale
Best for organizations where influencer marketing is a core growth engine.
Includes everything in Growth, plus:
Unlimited campaigns and creators
Custom recruitment volume and sourcing strategies
Dedicated support team
Custom workflows and operational setup
Advanced multi-brand or multi-region support
Enhanced campaign infrastructure and coordination
Maximum efficiency across gifting, outreach, and execution
Custom pricing and reduced usage fees at scale
Upgrade to Enterprise when:
You are running influencer marketing as a primary channel
You require flexibility across teams or brands
You need dedicated support and customization
When Should You Upgrade?
Use these signals as a guide:
If you are doing everything manually → move to Pro
If you want AI to handle discovery, outreach, and management → move to Pro
If you are limited by the number of campaigns → move to Growth
If you need more creators sourced consistently → move to Growth
If influencer marketing is a major growth driver → move to Enterprise
If you need custom workflows or support → move to Enterprise
Why Upgrading Matters
Each tier is designed to improve both efficiency and performance:
Automation reduces manual workload
AI improves creator targeting and recruitment
Faster execution enables more campaigns
Better insights lead to stronger decision-making
Gifting, outreach, and campaign workflows become fully scalable
As your program grows, upgrading ensures you can scale without increasing operational overhead.
The Bottom Line
Free is for testing and manual execution
Pro is for automation and consistent campaign execution
Growth is for scaling campaigns and optimizing performance
Enterprise is for operating at full scale with maximum efficiency
Your tier should evolve alongside your creator volume, campaign complexity, and growth goals.
Frequently Asked Questions
Free requires manual execution, while Pro introduces AI-powered discovery, recruitment, and campaign management.
When manual sourcing, outreach, and campaign management become time-consuming or limit your ability to scale.
Yes. Pro introduces AI-powered discovery (Kyle) and automated recruitment (Lilly).
The platform identifies relevant creators and sends personalized outreach messages at scale, driving applications to your campaigns.
Only the Growth & Enterprise Tiers support gifting.
Growth allows you to run multiple campaigns simultaneously, increases recruitment volume, and provides deeper analytics and optimization tools.
No, but Enterprise is best for large-scale programs, multi-team operations, and brands requiring custom workflows and support.
Yes, but contact support for Enterprise pricing. Higher tiers provide more flexibility through brand workspaces and operational structure.